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Customer Journeys

Role: Independent Project Lead Researcher

Research Type: Customer Journeys

Company: Newsela

Journey Mapping for Newsela

The goal of this project was to uncover user pain points and moments of ease while using newsela to create classrooms in their account.

 

How do we make the use of newsela the most pleasant experience for teacher users?​

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The Plan:
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Journey Maps:
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Conclusion & Findings:
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